Use storytelling to build relationships with sponsor content or native advertising. Our presentation enables readers to distinguish between editorial and branded content produced by, or on behalf of advertisers.
This type of content marketing encompasses the production and distribution of text, imagery and/or audio material that is relevant, compelling and of real value to a particular audience.
Why Sponsor Content?
- Build brand awareness and establish credibility
- Generate leads
- Capitalise on market developments in real time
- Align your brand with a topic or trend
- Explain technical advances
- Drive traffic to conferences or stands at exhibitions
Give your marketing a new dimension
Sponsor Content on tradewindsnews.com includes the placement of an image and headline on our homepage. Placements reside in the news feed for two weeks, in one of two fixed positions reserved for sponsor content, plus every article also appears listed under the ‘Sponsor Content’ section of the homepage.
Distribution also includes the placement of an image, headline and teaser at the bottom of every news article published on the website.